Switzerland Tourism

In October/November 2020, Switzerland Tourism and I launched a Canada-wide campaign showing people why they “need” Switzerland. Coupled with a two month long social media campaign, pictures which I photographed were displayed on billboards and other signage in cities across Canada.  Below you’ll find a link to campaign website, links to Instagram posts, and photos of signage in Canadian cities.

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© 2021 by  MICHAEL SIDOFSKY